E-Commerce is the exchange of products or services
online without any geographic hurdle to buying. Basically, if you sell anything
directly via your website then you possess an E-Commerce website. In order to run an online business, an eCommerce
website is utmost essential. Still, it is of equal importance to incorporate
all the significant features in the website to ensure success. A fair enough E-Commerce website will provide all
the means to the buyer and the trader to facilitate them in getting involved
into a fruitful transaction.
There are
certain elements every ecommerce site should possess to remain relevant and competitive. Here
is a list of top 10 features every E-Commerce website should have:
1.
Shopping
Cart
This is a vital feature of every E-Commerce
store. The cart is where your end customers store their stuff to continue with
the checkout procedure. A flexible cart allows user to checkout comfortably.
2.
Payment
Gateway Incorporations
A decent E-Commerce website offers you an alternative
of incorporating several payment gateways by not restricting your options to a
selected few. Bright Pixel, Website Design
Agency In Pune, builds sites with pre-approved payment gateways that
you can easily integrate with your online store.
3.
Order
management
A complete order management panel shortens
the task of the trader by providing means of getting thorough information pertaining
to cancellation by buyers, refunds, Cash On Delivery, verification of order, status
of exchange order much more.
4. Security
This feature ensures that no critical
information for instance credit card details gets saved and the checkout is processed
via a safe and secure payment gateway. The passwords must be hashed and not
stored in a readable form.
5. Scalable Infrastructure
The host infrastructure should be able
to scale up with increase in traffic. A higher inactivity leads to fall in
transaction rates and results in monetary loss. The site should provide
excellent uptime, assuring that the website is readily available everywhere and
at any time. At Bright pixel, Website
Development Company In Pune, we help in constructing websites that are
scalable.
6. Mobile Friendly
Great E-Commerce websites usually offer outstanding
mobile compatibility. According to
an estimate 80% of all online adults possess a smartphone. Mobile visits, in quite
a many case now, outrank desktop use. Your E-Commerce site needs to be designed
and built for all devices, not just a personal computer or laptops.
7. Reports
The reports should be accessible which
contain in detail information about the orders, customer database, and product
reports in terms of catalogue. It is highly useful for analyzing the growth of
the business. The websites should preferably be pre-integrated with marketing
tools and analytics to enhance the Brand
Marketing and read reports about the performance of the store.
8. Integration of Logistics
Integrating logistics services permits not
only seamless shipping but also assures that the merchant and the buyer get
real time courier informs along with order tracking capability. This lets the
user to manage shipments from the same panel rather than approaching the
courier partners distinctly.
9. FAQs
Having
common queries swiftly and easily answered will refrain buyers from cancelling
a purchase due to lack of proper framed returns policy or your delivery
timescales. That is why you must get an FAQ section.
10. Product Pages
Each product should mandatorily have its separate page that provides
details about the product and has other significant information such as
variations, price, dimensions, delivery timescales, pictures, reviews and
social share buttons.
An E-Commerce site needs not merely be pleasing to the
eye but must offer a stress-free shopping experience too. By
developing an online store with Bright Pixel, Website Design Company
In Pune, it is easy to navigate along with a seamless checkout process on
any device and you will retain your customers and expand your business by
acquiring new ones.
