On Page SEO is basically the process of optimizing each individual page
on your website for an overall better ranking. The technique of On Page SEO has
changed over the years. There are many factors that affect this process, the
factors such as Meta tags and keyword density affect the most. On page SEO is
different from Off Page SEO which is associated with backlinks.
Here are certain important factors associated with On Page SEO …
- Keywords Analysis
Make sure you strike a balance between
searching the perfect keywords and content. Get to know the exact associated
words and the words that people enter the most in order to reach to the service
or product provided by you. Try to inculcate keyword variations. Optimization
of keywords definitely helps in increasing the ranking and improving the
On-Page SEO.
2. The
website address or URL
Make sure your URL is as per the
requirements. The requirements of the perfect URL are A) It should consist of a
super-keyword B) It should provide the exact context of your services or
product C) It should be short D) It should also be clear and readable
3.
Content
It is true when they say that ‘Contentis the King’. Make sure you research all your keywords well and then include
them in your content. Make your content interesting enough for the users to
read it and stay on your website. Organize your headings and paragraphs in such
a way that the user wouldn’t have to go through the entire content to
understand your service or product.
4. Headings:
Headings are also a useful part of a website and use headings within
your website to describe your website in a proper way. Try not using H1 and H2
tags more than its hierarchical limit or use it only when it is very
compulsory. Google pays attention to
heading tags (H1 to H6).
5. Page Title
Page title is very essential as far as
both SEO and click factor is concerned. Make sure your page title full fills
all the criteria as it has the potential to appear in the Google search.
6. Meta Description
It is the small description of your
page that appears below the page title in a Google search. Make sure you write
it well as the aspect of people choosing to visit your site partially depends
on it.
7. Images
Images are important in improving the ranking as they at times pop up in
Google search. Along with being helpful in SEO rankings they also make your
website pages more appealing and aesthetic.
The improvement and proper implementation of these factors makes your On
Page SEO on point. At Bright Pixel being one the best Digital
Marketing Companies in Pune we make
sure we include on the factors contributing for the growth and improvement of
On Page SEO.
8. Redirections:
There
are many redirection codes available and
you can use them to increase the SEO score of your website. You need to figure
where to use the 301, 302, 404 codes and a lot more So, make sure that you are
using correct redirection code on the correct area, or link in the website to
optimize your website .
9.
Site speed:
Website
speed is an important factor which can directly affect the SEO company in pune performance if
not wisely optimized. It’s very natural that nobody wants to visit any website
which takes more time to load. Everyone prefers to visit the websites loading
quickly. So, make sure to optimize the load time of your website and keep it
less than 3 seconds.
