Today’s world is a world of danger at many instances and places, Internet is even more so, hence having a good security system becomes very essential. Due to various factors on the internet and its vast stretch it becomes very vital to protect your domain from the threats it is prone to.
SSL certificate is very useful in protecting your domain from most of the potential threats around. SSL (Secure Sockets Layer) certificate is a digital certificate which creates a bridge between the website and its visitors and helps secure the information passed between the website and the audience’s browser, for eg, the email addresses or the credit card numbers, the phone numbers and so on. Even if you don’t have an ecommerce website having a SSL certificate for your domain adds to your website’s credibility.
Following are the reasons why an SSL certificate is a must
- Prevents Information Breach
When particular information is sent from one party to the other it goes through various parties and the chances of this information being stolen at these mid parties is really high if SSL is not applied. SSL encrypts the data in such a way that only intended party can understand it and thus it helps in securing and protecting your data.
- Authentication of the Identity
SSL certificate authenticates the identity of your website. Verifying the identity is of utmost importance when we bring about the aspect of web security. Once your website is authenticated through SSL certificate the integrity of your website is verified and established.
- User Trust
Users will definitely trust an authenticated and a verified website. Now-a-days users do take care of the security of their data and hence they trust a site which is SSL certified. This ensures more traffic on your website and definitely more sales.
- Better Ranking
When SSL is applied the speed is improved. Due to the improved speed and the verified nature of your website the visitors trust your website and visit it regularly which increases your SEO ranking. Who doesn’t want to be in the first page of Google?!
Investing in an SSL certificate is always a smart decision it not only builds trust amongst your visitors but also has a potential to generate leads. At Bright Pixel, being one of the best SEO company in Pune and a Website Design Company in Pune, we take care of this aspect. Visit our website to know more about our great SEO services in Pune and how we work it out being one of the best Website development company in Pune.
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